PEZA Content guide lines
General Guidelines
Peza allows website users to upload different kinds of content, including reviews, photos, videos, events, votes, tips, and more. We’ve put together the following general guidelines and trust that you will follow them.
• Inappropriate content: Creative language and imagery is fine, we will immediately remove any and all forms of threats, harassment, lewdness, hate speech, and other displays of bigotry.
• Conflicts of interest: Your contributions should be unbiased, objective and without any conflict of interest. For example, you shouldn’t write positive reviews of your own, your employer’s, your friend’s or relative’s business, nor should you write negative reviews of your peers or competitor’s business. (Seriously, you shouldn’t. We at Peza take this seriously)
• Promotional content: Unless you're using your Business Owners Account to add content to your business's profile page, we generally frown upon promotional content. Let's keep the site useful for consumers.
• Relevance: Please make sure your contributions are relevant and appropriate to the forum. For example, reviews aren't the place for rants about a business's employment practices, political ideologies, extraordinary circumstances, or other matters that don't address the core of the consumer experience.
• Privacy: Don’t publicize other people’s private information. Please don’t post close-up photos or videos of other patrons without their permission, and please don’t post other people’s full names unless you’re referring to service providers who are commonly identified by or commonly share their own full names. If you do, your post will be taken down.
• Intellectual property: Don’t swipe content from other sites or users. We’re sure your English teacher (or is it teacher of English) would prefer it if you wrote your own reviews and took your own photos and videos, and so would we.
• Demanding payment: Beyond simply asking for a refund to remedy a bad experience, you should not use removing or posting your review as a way to extract payment from a business, regardless of whether you’ve been a customer.
• Inappropriate content: Creative language and imagery is fine, we will immediately remove any and all forms of threats, harassment, lewdness, hate speech, and other displays of bigotry.
• Conflicts of interest: Your contributions should be unbiased, objective and without any conflict of interest. For example, you shouldn’t write positive reviews of your own, your employer’s, your friend’s or relative’s business, nor should you write negative reviews of your peers or competitor’s business. (Seriously, you shouldn’t. We at Peza take this seriously)
• Promotional content: Unless you're using your Business Owners Account to add content to your business's profile page, we generally frown upon promotional content. Let's keep the site useful for consumers.
• Relevance: Please make sure your contributions are relevant and appropriate to the forum. For example, reviews aren't the place for rants about a business's employment practices, political ideologies, extraordinary circumstances, or other matters that don't address the core of the consumer experience.
• Privacy: Don’t publicize other people’s private information. Please don’t post close-up photos or videos of other patrons without their permission, and please don’t post other people’s full names unless you’re referring to service providers who are commonly identified by or commonly share their own full names. If you do, your post will be taken down.
• Intellectual property: Don’t swipe content from other sites or users. We’re sure your English teacher (or is it teacher of English) would prefer it if you wrote your own reviews and took your own photos and videos, and so would we.
• Demanding payment: Beyond simply asking for a refund to remedy a bad experience, you should not use removing or posting your review as a way to extract payment from a business, regardless of whether you’ve been a customer.
Review Guidelines
The best reviews are passionate and personal. They offer a rich narrative, great detail, and a helpful tip for other users. Here are some additional thoughts for our reviewers.
• Personal experience: We want to hear about your first hand consumer experience, not what you heard from your co-worker or significant other. Try to tell your own story without resorting to broad generalizations and conclusory allegations.
• Accuracy: Make sure your review is factually correct. Feel free to air your opinions, but dont exaggerate or misrepresent your experience. We dont take sides when it comes to factual disputes, so we expect you to stand behind your review and so will we.
• Review updates: Review updates should reflect a new experience or interaction with the business. If youd like to add new insight to an old experience, you can edit your review after posting it.
• Personal experience: We want to hear about your first hand consumer experience, not what you heard from your co-worker or significant other. Try to tell your own story without resorting to broad generalizations and conclusory allegations.
• Accuracy: Make sure your review is factually correct. Feel free to air your opinions, but dont exaggerate or misrepresent your experience. We dont take sides when it comes to factual disputes, so we expect you to stand behind your review and so will we.
• Review updates: Review updates should reflect a new experience or interaction with the business. If youd like to add new insight to an old experience, you can edit your review after posting it.
Photo and Video Guidelines
Business photos and videos should be broadly relevant to the business and reflect the typical consumer experience (for example what the business looks like, what the business offers, etc.).
Ask the Community
We know that it is extremely valuable to be able to ask and answer questions from the community about a business. Here are some things to think about when interacting with other users via questions and answers.
• Be helpful: A lot of people will benefit from your questions and answers, so stick to questions that are relevant to others, don’t ask loaded questions or make presumptions, and keep the tone civil and non-argumentative. A little humour is fine, but if you really don’t have anything meaningful to add, best not to say anything at all.
• Be specific: Although broad questions and generic answers may get a large response, they might not provide quality information you’re looking for. By adding more context and details into your questions/answers you’ll get more focused information and meaningful conversation. Also, keep your questions limited to the business at hand.
• Be clear: If your question isn’t easy to understand, it is less likely to receive any answers. Ensure your questions have as much detail as possible to get the best possible answers.
• Avoid: Answering a question with another question; this detracts from the original question and dare we say it isn’t very helpful.
• Be helpful: A lot of people will benefit from your questions and answers, so stick to questions that are relevant to others, don’t ask loaded questions or make presumptions, and keep the tone civil and non-argumentative. A little humour is fine, but if you really don’t have anything meaningful to add, best not to say anything at all.
• Be specific: Although broad questions and generic answers may get a large response, they might not provide quality information you’re looking for. By adding more context and details into your questions/answers you’ll get more focused information and meaningful conversation. Also, keep your questions limited to the business at hand.
• Be clear: If your question isn’t easy to understand, it is less likely to receive any answers. Ensure your questions have as much detail as possible to get the best possible answers.
• Avoid: Answering a question with another question; this detracts from the original question and dare we say it isn’t very helpful.
User Profile Guidelines
Dont be shy — use your account profile to let people know who you are and what makes you unique. Users want to read reviews from people they know and trust (not those with profiles that are empty or laced with inappropriate content).
Event Guidelines
Please dont use Events to post your recurring promotional announcements and sales. We also like to keep the content fresh, so please dont post events more than 3 months in advance.
Business Account Guidelines
Business representatives should be getting in on the act, too. Some words of wisdom:
• From the Business: You can use the "details" tab to tell people a little something special about your business. Please keep it relevant: dont use this feature to attack your competitors, reviewers, or Peza, and dont use it to seed keywords or post special offers or promotions — well remove them if we see them.
• Public Comments: Direct messaging is often the best way to resolve a dispute with an unhappy customer, but business representatives can also address issues publicly by posting a public comment. As with direct messaging, we ask that business representatives upload a clear photo of themselves to help personalize their message. Don’t use public comments to launch personal attacks, advertise, or offer an incentive to change a review.
• Media: Photos and videos are a great way for advertisers to promote themselves on Peza. Be as creative as you can, but try keep it clean. Were not big fans of imagery showing violence, drug use, nudity, near nudity, or suggestive acts. Also, please dont use your media content to disparage other businesses, users, or Peza; request or solicit reviews from users; or respond to user reviews.
• You can ask for HONEST reviews but don’t offer to pay for them: Please don’t ask your customers to falsely give positive reviews of your business on Peza. Over time, solicited reviews create bias on your business page — a bias that savvy consumers can smell from a mile away. We kindly ask that you should also never offer compensation (discounts and freebies count too) in exchange for reviews. When we find out about it (and we will), guess what? You will be blocked from the Peza website.
• From the Business: You can use the "details" tab to tell people a little something special about your business. Please keep it relevant: dont use this feature to attack your competitors, reviewers, or Peza, and dont use it to seed keywords or post special offers or promotions — well remove them if we see them.
• Public Comments: Direct messaging is often the best way to resolve a dispute with an unhappy customer, but business representatives can also address issues publicly by posting a public comment. As with direct messaging, we ask that business representatives upload a clear photo of themselves to help personalize their message. Don’t use public comments to launch personal attacks, advertise, or offer an incentive to change a review.
• Media: Photos and videos are a great way for advertisers to promote themselves on Peza. Be as creative as you can, but try keep it clean. Were not big fans of imagery showing violence, drug use, nudity, near nudity, or suggestive acts. Also, please dont use your media content to disparage other businesses, users, or Peza; request or solicit reviews from users; or respond to user reviews.
• You can ask for HONEST reviews but don’t offer to pay for them: Please don’t ask your customers to falsely give positive reviews of your business on Peza. Over time, solicited reviews create bias on your business page — a bias that savvy consumers can smell from a mile away. We kindly ask that you should also never offer compensation (discounts and freebies count too) in exchange for reviews. When we find out about it (and we will), guess what? You will be blocked from the Peza website.